Pipelines and records
Leads, contacts, companies and deals with the stages, fields and statuses your business uses.
- Custom stages
- Custom fields
- Duplicate checks
Custom CRM Development
A CRM built around how you actually sell
Pipelines, contacts, tasks, follow-ups and reports shaped to your process, connected to the tools your team already uses.
- Free consultation
- Fixed-price quote
- You own the code
Off-the-shelf CRMs are built for an average sales team. If your deals move through steps they do not model, such as site visits, document checks, approvals, partner hand-offs or bookings, your team ends up working around the CRM in spreadsheets and chat. A custom CRM puts your real process on screen.
We build CRMs as web apps with optional mobile apps: the pipeline and records you need, automation for follow-ups and hand-offs, role-based access, and integrations with email, WhatsApp, your website forms and your accounting tool. If an existing CRM like HubSpot or Zoho is close enough, we will tell you, and we can customise or integrate it instead.
What we build
What a custom CRM can include
Follow-up automation
Tasks, reminders and messages triggered by stage changes, so no lead goes quiet by accident.
- Task rules
- Reminders
- SLA alerts
Email and WhatsApp
Conversations logged against the customer, templates for common replies, and website forms that create leads.
- Email sync
- WhatsApp Business
- Web forms
Roles and permissions
Sales, managers, operations and partners each see what they need and nothing more.
- Role-based access
- Team views
- Activity log
Reports and dashboards
Pipeline value, conversion by stage and source, and team activity, with exports.
- Live dashboards
- Forecasts
- Exports
Integrations
Connect accounting, e-commerce, booking or ERP systems so data is entered once.
- REST APIs
- Webhooks
- Two-way sync
Ready when you are
Have a project in mind? Let's scope it together.
Tell us what you want to build. We reply within 24 hours with honest advice, a timeline and a fixed-price quote.
Get My Free Quote24-hour response · No obligation
How we work
How we build a CRM
- Step 1
Map the process
We sit with the people who use it and map every stage, hand-off and report you need.
- Step 2
Build vs buy check
If an existing CRM fits with small changes, we say so. If not, you get a scope and a fixed-price quote.
- Step 3
Design
Screens for the daily work: the pipeline, a customer record, the task list and the dashboard.
- Step 4
Build and migrate
Sprints with a staging system your team can try, and an import of your existing contacts and deals.
- Step 5
Train and support
Training sessions, a short guide for your team, and ongoing improvements.
Technologies we use
- Next.js
- React
- Node.js
- PostgreSQL
- MongoDB
- WhatsApp Business API
- Gmail & Outlook APIs
- Stripe
- Flutter (mobile)
Proof, not promises
Products we have shipped
Client and project workflowsFalkeOne platform for managing employees, projects and client workflows that used to live in separate apps.Read the case study Bookings and customersDadi Rent BoatCustomer bookings, availability and deposits handled in one system for a rental fleet.Read the case study Business records systemTracefyHRA role-based records platform with approvals, reports and a no-code builder for custom workflows.Read the case study
Testimonials
What Our Clients Say
Discover what our clients think about our services and how we've helped them achieve their goals.
fiverr
AJ
Angelique Jones
CEO, Tech Innovations
fiverr
D
Don
CTO, DataFlow Systems
Upwork
DevEntia Tech delivered beyond expectations! The team handled our web app project with precision, clear communication, and creative solutions. Every milestone was completed on time with exceptional quality.
OB
Olivia Bennett
Startup Founder
Upwork
DevEntia Tech's UI/UX services are top-notch. They transformed our outdated website into a modern, user-friendly experience.
ER
Emily Rodriguez
E-commerce Director
Fiverr
Abdul, Zubair Khan from DevEntia Tech and their team went above and beyond to deliver our custom-built Web3 website. Their professionalism, reliability, and communication were exceptional. Highly recommended as a long-term tech partner!
D
Don
Client from Australia
Fiverr
Abdul and his team at DevEntia Tech are talented, knowledgeable, creative, and kind. Working with them was an absolute pleasure — they delivered exactly what was needed with great attention to detail.
AJ
Angelique Jones
Client from USA
Upwork
Zubair Khan from DevEntia Tech was a fantastic addition to our Android team. His technical skills are top-notch, communication was clear, and collaboration effortless. Highly recommended!
JA
James Anderson
CEO
Upwork
Working with Zubair Khan from DevEntia Tech was an absolute pleasure. His professionalism, creativity, and technical expertise made our website both beautiful and functional.
PR
Pinny Rozen
SaaS Founder
Upwork
Their expertise in React and Next.js is outstanding. DevEntia Tech delivered a lightning-fast, SEO-optimized website.
WD
William Davis
Tech Lead
Upwork
Exceptional Experience – Highly Skilled & Professional Developer. Zubair Khan from DevEntia Tech demonstrated deep knowledge in Flutter, React.js, and Node.js. Clear communication, timely delivery, and smart problem-solving throughout.
RO
Resul OEzer
CEO
Upwork
Zubair Khan from DevEntia Tech delivered exceptional work on the design and development of my app. His communication was excellent and he consistently met deadlines.
HS
Honey Singh
SaaS Founder
Upwork
Zubair Khan from DevEntia Tech has been an incredible asset as a senior developer. He works fast, pays close attention to detail, and genuinely cares about project success.
AM
Angel Mojarro
SaaS Founder
Upwork
Highly talented developer. Zubair Khan from DevEntia Tech understood our requirements perfectly, communicated progress regularly, and delivered high-quality code. Will hire again!
R
Richmond
CEO
Upwork
Zubair Khan from DevEntia Tech and his team have been a pleasure to work with. Excellent communication and strong delivery — highly recommended!
NS
Nabeel Sharif
CEO
Fiverr
Abdul was awesome and he and his team from DevEntia Tech worked until the delivery met our expectations. He is polite, quick to solve problems, and ensured top-quality results.
S
Shabbir
Client from Singapore
Fiverr
The work by Abdul and Zubair Khan from DevEntia Tech demonstrated a high level of professionalism — completely error-free and beyond expectations. Communication was proactive and clear throughout. Outstanding job!
AM
Angel Majerro
Client from Spain
Pricing
What it typically costs
A custom CRM is priced on the number of modules, roles and integrations. We start with a short process-mapping call and give you a fixed-price quote for the first version, with your existing data imported.
FAQs
Custom CRM Development: common questions
Still unsure? Book a free 30-minute call and get a straight answer for your project.
Talk to an EngineerShould we build a custom CRM or use HubSpot, Zoho or Salesforce?
If your sales process is standard, an existing CRM is usually cheaper. A custom CRM pays off when your process has steps those tools do not model well, when per-user pricing gets expensive for a large team, or when the CRM must be tightly connected to your own systems. We will tell you honestly which fits.
Can you import our existing contacts and deals?
Yes. We import from spreadsheets or your current CRM and clean duplicates on the way in.
Can the CRM send WhatsApp messages?
Yes, through the official WhatsApp Business API, with message templates and conversations logged against each customer.
Do you build mobile apps for the CRM?
Yes. A mobile app helps field sales and operations teams update records and see tasks on the go, and it shares the same backend as the web CRM.
Who owns the CRM?
You do: the code, the data and the hosting. There are no per-user licence fees to us.
Can you customise our existing CRM instead?
Often, yes. We build integrations, custom objects and automations for existing CRMs through their APIs when that is the better option.
Let's build it
Start your custom crm development project
Tell us what you need. We reply within 24 hours with honest advice, a clear timeline and a fixed-price quote.
Start Your ProjectFree consultation · You own the code
What happens next?
- Our expert will follow up after reviewing your needs.
- If required, we’ll sign an NDA to ensure privacy.
- Our Pre-Sales Manager will send you a proposal.
- Then, we get started on your project.
Let's Connect
Send a Message[email protected]
Call Us Directly+44 7863 374791 (London)+92 343 4417696 (Islamabad)
Ready to Build & Scale?
Schedule a consultation or get a quote